Senior UX/UI Screen Designer - Product User Interface (NPI)

£Competitive + 27 Days Holiday, Pension, Bonus, Free Onsite Gym

Malmesbury, United Kingdom


The Senior UX/UI Screen designer will be expected to plan, explore and define on product screen interface experiences based on what a user needs, wants and expects as well as what the product/technology can do. They will create seamless on product screen experiences that work with both the product features and the physical product user interface.

Dyson Overview

Not many global technology companies can say they’re still led by the founder. But we can. The same man who invented the first bagless vacuum, who persevered for 15 years to sell his idea, then took on Hoover when they stole it. And the same man who, as our Chief Engineer, has personally overseen every Dyson invention since.

James Dyson still defines the spirit of Dyson today. His entrepreneurial edge and tenacity guide our fighting spirit. Still family owned, we’re fiercely independent. Who we are and what we invent is down to us, and us alone. And we remain committed to keeping it this way.

Market Overview

At Dyson we are encouraged to think differently, challenge convention and be unafraid to make mistakes. We’re creative, collaborative, practical and enthusiastic. But most of all we’re hugely passionate about what we do. Dyson offers a unique opportunity for talented individuals who wish to invent, design and develop leading products for the global market. By working in our world class Research Design and Development department, these individuals have the opportunity to work alongside leading technical specialists and highly motivated creative people, to create products which fulfil our ambition of being truly different and better than our competitors.

Function Overview

This team is part of Design and Product Experience/Design, User Interface and User Experience, responsible for innovation and direction within Dyson's products. The team comprises of four different areas (Connected Product Features, UX/UI, Technology and Commercial), which work collaboratively to deliver a seamless consumer experience.


The Senior UX/UI Screen designer will be responsible for the product screen user experience and creating the interface spec documentation, as well as managing all key stakeholders of this document.

Design the Product User Experience & Interface

They will plan/define/design the experience, behaviours, control and feedback mechanisms for screens on product with a user centred and ‘best in class’ approach for the medium. They will generate ideas that are both product enhancing and innovative. No gimmicks.

Prototyping and Demonstration

You will be able to bring your ideas and designs to life and identify the most appropriate method for through storyboarding, sketching, illustration, interactive demo’s and physical prototype rigs. (Illustrator, Photoshop, Flinto for Mac, Axure). You will work with electronics/software engineers to create more complex or integrated prototypes and rigs.

User Trials and Insights

You will be able to plan and conduct user trials of your work when needed to make a decision or to help validate a design. You will also need to manage/work with those responsible for insights, user trials and competitor analysis to achieve this.


You will work closely with your connectivity counterpart to create a seamless experience of the product, as well as NPI/NPD category teams, electronics, insights, commercial, mechanistics and South East Asia.


A key part of this role is to clearly communicate complex information in many different formats. These include graphical, verbal/presentation, interactive prototypes and behaviour rigs etc. Must be calm and clear under pressure.

Managing Others

This role will require leadership and management of those in other departments and within the team, ensuring we are operating at the highest level and that each individual team are operating in the most effective way.


  • A degree in a relevant design, engineering or science discipline or equivalent.
  • Technical and personal credibility to work effectively in cross-functional and multi-disciplinary design teams throughout the project development cycle.
  • Excellent Design Skills – experience in product, graphics, user experience planning, system logic, screen based interface design, motion and interaction, sketching, storyboarding
  • Software Tools (preferable, not essential) – Illustrator, Photoshop, InDesign, After Effects/Premiere/Core animator, Axure, Flinto for Mac, Origami Studio, Crank.
  • A working knowledge of behavioural science for user experience based applications.
  • Be resourceful and able to find alternative and appropriate solutions under pressure.
  • Ability to analyse the behaviours of product interfaces from the user’s perspective.
  • A creative and considered approach to problem solving, following clear design processes.
  • Practical and methodical design development through prototyping and testing

Benefits Overview

Dyson monitors the market to ensure competitive salaries and pension contributions. Beyond that, you’ll also enjoy a profit-related bonus, generous leave and life insurance. But financial benefits are only the start of a Dyson career. Rapid professional growth, leadership development and new opportunities abound, driven by regular reviews and dynamic workshops. And with a vibrant culture, flexible working hours, the latest devices and a relaxed dress code reflecting our engineering spirit, it’s an exciting team environment geared to creativity, innovation and ambition.

Posted: 10-Apr-2017