Marketing Associate

Starting salary will be based on experience and credentials

Chicago, IL, United States

Description

The Marketing Associate will support Marketing and Sales teams with execution of new product launches and marketing campaigns.

Market Overview

Dyson is a global technology company. Using a desire to make things work better as a catalyst for invention, our team of 3,000 engineers and scientists are passionate about developing technology that solves the problems others often ignore. From the world’s first bagless vacuum cleaner, to hand dryers that use 420mph sheets of air to remove moisture from hands, to a completely re-thought hair dryer with its motor in the handle, we are relentless about engineering better solutions. Dyson spends $8.8million a week on research and development and works with more than 40 universities worldwide to develop early-stage technologies.


Dyson launched in the US in 2002, with the DC07 vacuum cleaner. Within 2 years, it was market share leader. Now, the US team is nearly 1,000 strong, with offices in Chicago, IL; Aurora, IL; San Francisco, CA; and Dyson people around the entire country. And we are still growing. Dyson US is poised to double its footprint, and take on new categories. Already a target for our competitors, challenging times are ahead. And our battle-hungry US team is fired up.

Function Overview

Bringing brand new technology to life – and to the world – requires inventive marketing. Clarity of message. Vast reach. And engagement in more innovative ways. Working closely with our engineers, our marketeers develop powerful claims through scientific research. And from traditional channels to cutting-edge events, retail experiences, social media and PR, we seize every chance to tell the Dyson story.

Accountabilities

Manage cross-functional projects in a rapidly changing environment

  • Facilitate good project management as it relates to the key aspects; communication, understanding, timing, statuses, cost and post-mortem analysis for product launches and campaign management
  • Work collaboratively across the sales and marketing functions to support both new and current product ranges

Coordinate New Product Launches

  • Become a product expert. Learn how to communicate Dyson technology to internal teams, retailers and customers. 
  • Partner with the Global team on all product launches, ensuring that they have the best understanding of US retailers and consumers and work to get the right assets needed
  • Partner with Sales account managers to ensure that Dyson products are represented in the best interests of the brand, the retailer and the customer
  • Manage creative asset development via written briefs, project status, creative edits, etc.
  • Manage feasibility sign-off and production requirements for exclusive SKUs from concept to launch

Manage Sales training, events, and partnerships

  • Ensure that marketing and sales channels have the tools, knowledge and assets to execute excellent campaign plans
  • Train internal team and demonstrators on product capabilities and positioning to help drive sales in store
  • Oversee event management and execution both internally and externally. Travel required. 

Inform business decision making process

  • Analyze and interpret market data regularly and execute monthly business reports to empower the business with valuable information to make decisions
  • Manage competitive insights and tracking
  • Assist in market and consumer insight studies

Skills

  • Minimum of 2 years’ experience in a Marketing team, sales organization, or agency
  • Bachelor’s Degree required, preferably in Marketing or related discipline
  • Advanced experience in Microsoft Word and Power point and desire to help make clearly communicated presentations
  • Experience launching products to consumers, working with sales organization, and creative development knowledge preferred 
  • Experience working with a brand team and/or sales team 
  • Previous experience in campaign management 
  • Ability to analyse data and interpret quickly to inform decisions
  • Strong interpersonal skills with an enthusiastic, high energy personality
  • Must be adaptable to a fast paced and changing department and have the robustness to recover from unexpected outcomes
  • Ability to foresee and react quickly to business needs to help improve its function
  • Curiosity and initiative to explore and learn 
  • Attention to detail and accuracy in reporting
  • Strong communication skills; this person is able to present information (both written and oral) clearly and concisely at all levels within an organization
  • Entrepreneurial spirit; must be able to deal with ambiguity and willing to take risks as needed
  • Be passionate about the product and enthusiastic about Dyson, technology and engineering
  • Project management skills with the ability to plan, achieve and evaluate results individually and through others
  • Influencing skills with the ability to lead cross functionally and influence up, down and across the business
  • Presentation skills with the ability to represent category and brand to internal and external teams
  • Ability to travel as required

Benefits Overview

Dyson US monitors the market to ensure competitive salaries, holidays and retirement plans. Beyond that, you’ll also enjoy profit-related bonuses and life and disability cover. But financial rewards are just the start of a Dyson career. Rapid professional growth, leadership development and new opportunities abound, driven by regular reviews and dynamic workshops. And with a vibrant culture, the latest devices and a relaxed dress code reflecting our engineering spirit, it’s an exciting team environment geared to fueling and realizing ambition.

Dyson is committed to providing reasonable accommodations to individuals with disabilities. If you are interested in applying for employment with Dyson and need a reasonable accommodation for any part of the application process, please send an e-mail with your contact information, the job number of the position for which you are interested in applying, and the nature of your request to careers.us@dyson.com or call (312) 706-2260. Determinations of requests for reasonable accommodation are made on a case-by-case basis.


Dyson is an equal opportunity employer.

Posted: 2-Nov-2017