Business Analyst Insights & Analytics

Starting salary will be determined based on experience and credentials.

Chicago, United States


As Dyson works to provide consumers with a best in class retail experience, the Business Analyst will partner Product Marketing and Sales to provide in depth performance analytics. This role will help develop analytics to measure success of historical retail investments and drive future investment decisions. Placed within the Strategy and Analytics team, this role will allow analytical creativity to shine. 

Market Overview

Dyson sells products in 71 countries, and it employs almost 6,000 people globally, one third of whom are engineers and scientists. The face of Dyson is changing rapidly. Three years ago 80% of Dyson’s business was full-sized vacuum cleaners. Today its digital motor powers cordless vacuums, robots, hand dryers, bladeless fans, humidifiers, purifiers and heaters around the world. This is just the beginning; we just launched our new Supersonic Hair Dryer and have a plan to launch many other new products over the next 3 years.

Function Overview

For a Dyson machine to be successful, it requires rigorous commercial consideration. From the first prototype, to beyond its unboxing. Our strong financial planning and operations are what take Dyson ideas beyond the labs of RDD, onto shelves, and into the homes of our owners across the world. Forecasting, allocating and auditing our resources without ever compromising the integrity and entrepreneurial spirit that defines our business. And with a 25-year pipeline of future Dyson machines on the horizon, all our Finance teams are set to play a crucial role in delivering every single one.


Assist with in store demonstration and premium fixture analytics

-        Partner with sales to help optimize Demonstration scheduling Incentive target forecasting

-        Performance and lift analysis

Own Retailer Spatial Analysis

-        Utilize geospatial software as a means to visualize data effectively

-        Utilize geospatial software to analyse geographical demographical data

-        Develop and present actionable insight based on demographical trends discovered

Assist with retailer ranking data collection and modeling

-        Mining new data to be included in ranking analysis

-        Refresh model with new sales and demographic data

-        Summarize and present findings to Retailer Marketing and Sales teams

Fulfill other duties as required

-        Relish the opportunity to pick up new activities that fall broadly in the purpose of the role

-        Fix things that need fixing

-        Identify problems and find solutions


·        Minimum 3 years experience in a highly analytical role

·        Bachelor's degree required

·        Working knowledge of statistics

·        Experience with geo spatial software

·        Familiarity with statistical programming languages (R / Python)

·        Strong analytical and critical thinking skills

·        Advanced MS Excel skills required

·        Ability to clearly communicate and present statistical analysis along with data visualization

·        Familiarity with Hadoop (HIVE) preferred

·        Retail industry experience preferred

Benefits Overview

Dyson US monitors the market to ensure competitive salaries, holidays and retirement plans. Beyond that, you’ll also enjoy profit-related bonuses and life and disability cover. But financial rewards are just the start of a Dyson career. Rapid professional growth, leadership development and new opportunities abound, driven by regular reviews and dynamic workshops. And with a vibrant culture, the latest devices and a relaxed dress code reflecting our engineering spirit, it’s an exciting team environment geared to fueling and realizing ambition.

Dyson is committed to providing reasonable accommodations to individuals with disabilities. If you are interested in applying for employment with Dyson and need a reasonable accommodation for any part of the application process, please send an e-mail with your contact information, the job number of the position for which you are interested in applying, and the nature of your request to or call (312) 706-2260. Determinations of requests for reasonable accommodation are made on a case-by-case basis.

Dyson is an Equal Opportunity Employer of Minorities, Females, Protected Veterans, and Individuals with Disabilities.

Posted: 3-May-2017